Today, operating a small business means competing against other businesses potentially with more resources. To get ahead of the competition, you need to be intelligent with how you market your business. What are the best ways to market your business? Among the most effective tools, you could utilize today includes video marketing. In terms of […]
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When it comes to running a business in your local area, search engine optimization (SEO) is essential. If you aren’t sitting pretty in the top rankings on page one, it makes potential customers wonder one thing – how good are you REALLY? With that in mind, if your business doesn’t have the search engine rankings […]
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Maintaining your social media presence is essential in today’s online world. It can be a time-consuming task, but it’s worth it to build trust with consumers and create a consistent brand image. Whether you’re a business owner starting out on social media or have been at it for a while and aren’t seeing the results […]
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In the past few years, Instagram has developed into a juggernaut of a marketing platform. Everyone is on Instagram, from small businesses to conglomerates, and they all are racing to increase their followers, likes, and comments metrics! According to Facebook statistics, 500 million users log on to Instagram every day and spend an average of […]
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There’s no question that social media marketing is, and will continue to be, important for local businesses. That said, there are a lot of social media myths that are annoyingly persistent and believing them can hurt your business. So, let’s bust some myths! Here are 8 of the most widely believed myths that you need […]
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In today’s world, digital marketing isn’t optional. The fact remains, though, that only 84% of businesses have a content marketing strategy as of early 2021. 16% don’t. If you’re one of the people who has put off digital marketing or done it haphazardly, it’s time to get serious about it. You may have claimed your […]
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Improving the visibility of your business all about putting your business on the map in local searches when customers are searching for a business like yours. Running a business is hard work. You might have a steady flow of loyal existing customers, but you always need to make sure we have a stream of new […]
Read MoreWe know this is a difficult time for people everywhere, including small business owners. We want to help. We’ve gathered some useful resources to help your business navigate these challenging times. After securing the health and well-being of yourself and your staff, nothing is more important than protecting your company and the jobs it provides. […]
Read MoreWe live in an era of constant social-local-mobile interaction. Every local business is bound to receive its share of negative reviews. As a matter of fact, a profile of nothing but glowing reviews can actually look suspicious to your customers. Over the past few years, the prevalence of review sites has grown exponentially. This is […]
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